App Store Optimization: iTunes Keyword Field Best Practices

Ian Sefferman, co-founder of MobileDevHQ, introduces MobileDevHQ’s App Store Optimization platform and provides some insight into the best practices for selecting app keywords within iTunes.

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One thought on “App Store Optimization: iTunes Keyword Field Best Practices

  1. Thanks for this. A question. You mention singular vs. plurals. What about the second half of a word? For instance, if my app name is WindRiver, would it be found for both "Wind" and "River" ?

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